Preeti Sandhu

Preeti Sandhu is a New York designer, residing amongst the cobblestone streets of SoHo, with her husband and 3 active boys. Her inspiration comes from infusing her work with a modern and contemporary aesthetic while honoring traditional Indian craftsmanship. The designs are born from Preeti’s exploration of the process behind centuries-old jewelry making, and the desire to keep these traditions alive. Collections are inspired not only by Preeti’s own rich heritage, but also influenced by countries and cultures that the designer has lived in. Preeti's passion for wearable art spilled into designing and creating pieces for her family at a young age, and time spent at FIT and with artisans from different regions of India, further strengthened her desire to create designs that make the wearer feel the love and care behind each piece. Each collection is a narrative of you, the artisans and hers together.